Life Programs e-commerce Traditional retail is now being massively influenced by e-commerce and m-commerce dynamic growth. It is being observed from several years but the last period was absolutely revolutionary when it comes to online shopping. 2020 brought almost 28% growth of e-commerce globally and it is being estimated that it will gain the more then 14% this year.
How retail companies can cope with that? How they should provide effective omnichannel strategies to develop both traditional and online sales? What are and will be the main trends in e-commerce, m-commerce and omnichannel? What are the best practices and how to provide them successfully? Those questions and much more will also be a very important area of interest withing the IMCR community.

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